E-commerce
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Fashion Technology and Innovation
For Mother’s Day, Kendra Scott invests in its largest influencer activation to date
Kendra Scott, the renowned jewelry brand synonymous with accessible luxury and heartfelt design, has launched a transformative approach to its…
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Fashion Technology and Innovation
UK Consumers Navigate Cost-of-Living Squeeze: Essential Retail and Affordable Indulgences Drive Spending in March Amidst Broader Caution
UK consumers continued to demonstrate a nuanced approach to spending in March, maintaining caution but reallocating budgets towards essential retail…
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Fashion Technology and Innovation
David’s Bridal brings wedding shopping to ChatGPT, Copilot
David’s Bridal, a long-standing titan in the bridal retail sector, is embarking on a transformative journey by integrating its extensive…
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Fashion Technology and Innovation
The Interline Launches Landmark AI Survey for Fashion and Beauty Professionals to Map Industry Transformation
The Interline, a leading authority at the intersection of fashion and technology, has today launched a critical new industry-wide survey…
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Fashion Technology and Innovation
Travelpro Pivots Marketing Strategy Towards Gen Z and Millennials, Embracing Digital Content and Authenticity for Future Growth
Travelpro, a brand historically synonymous with robust luggage favored by airline professionals, is embarking on a significant marketing transformation, adopting…
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Fashion Technology and Innovation
Retailers Rapidly Embrace AI-Powered Shopping Amidst Shifting Consumer Behaviors, David’s Bridal Leads the Charge with Agentic Storefronts
The retail sector is undergoing a rapid transformation, with businesses aggressively integrating AI-powered shopping experiences even as the journey from…
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Fashion Technology and Innovation
Retail Websites Lag Significantly in Digital Accessibility, Presenting Major Commercial and Ethical Challenges
A groundbreaking new study reveals that retail websites stand out as the poorest performers in the realm of digital accessibility,…
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Fashion Technology and Innovation
J.C. Penney Launches "Inside Lane" Campaign Tapping Women’s Basketball Stars for Accessible Everyday Fashion
J.C. Penney, the venerable department store chain, has unveiled its latest marketing initiative, "Inside Lane," a campaign designed to democratize…
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Fashion Technology and Innovation
Digital Asset Management Reaches Upstream: How DAM is Reshaping Product Creation in the Fashion Industry
As digital product creation strategies mature across industries, a foundational piece of enterprise infrastructure, Digital Asset Management (DAM), once primarily…
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