Makeup
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Beauty and Cosmetics
Ipsy Partners with WNBA’s Las Vegas Aces, Signaling a Growing Trend of Beauty Brands in Women’s Sports
The landscape of sports marketing is undergoing a significant transformation, with beauty brands increasingly recognizing the powerful connection they can…
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Beauty and Cosmetics
Glossier Navigates a Shifting Beauty Landscape as New Leadership Aims for Longevity
The beauty industry, a realm often defined by fleeting trends and the relentless pursuit of novelty, is at a critical…
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Sustainable and Ethical Fashion
Jones Road Beauty: A Deep Dive into Its "No-Makeup Makeup" Philosophy and Product Line Expansion
In an era increasingly defined by a preference for minimalist aesthetics and clean ingredient lists, Jones Road Beauty has carved…
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Beauty and Cosmetics
It’s a 10 Haircare taps Khloé Kardashian as ambassador, plots packaging rebrand, book release for 20th anniversary
The landscape of the beauty industry is constantly evolving, and It’s a 10 Haircare, under the visionary leadership of CEO…
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Beauty and Cosmetics
Courteney Cox’s Homecourt Expands Popular Hand Care Line with New Exfoliating Hand Wash
Courteney Cox’s home fragrance and cleaning brand, Homecourt, is building on the significant success of its hand care offerings with…
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