puma
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Streetwear and Sneaker Culture
Longtime Puma Executive Matthias Baeumer Steps Down as Chief Commercial Officer After Nearly Two Decades
Matthias Baeumer, a stalwart figure within the global athletic footwear and apparel sector and a cornerstone of Puma’s executive leadership…
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Fashion Business and Retail News
Puma Chief Commercial Officer Matthias Bauemer to Step Down from Management Board in Strategic Leadership Transition
Matthias Bauemer, the Chief Commercial Officer (CCO) of global sportswear giant Puma, is set to depart from the company’s management…
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Fashion Business and Retail News
Puma Bolsters Digital Leadership with Appointment of Dusan Hamlin as Vice President of Ecommerce to Drive Global Growth
Puma has officially announced the appointment of Dusan Hamlin to the newly established position of Vice President of Ecommerce, marking…
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Streetwear and Sneaker Culture
LaMelo Ball Unveils Puma MB.05 Lo "Flourish" Amidst Crucial Playoff Push, Expanding Signature Line’s Performance and Lifestyle Horizons
Charlotte Hornets star LaMelo Ball is set to introduce a significant evolution to his signature sneaker line, the Puma MB.05…
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Fashion Business and Retail News
Puma appoints former Adidas exec to lead creative direction
The German sportswear giant Puma has officially confirmed the appointment of James Carnes, a veteran of the athletic footwear and…
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Streetwear and Sneaker Culture
Puma Taps Adidas Alum James Carnes to Lead Creative Direction
Puma, the venerable German sportswear giant, has announced the appointment of footwear industry luminary James Carnes to the newly created…
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Fashion Technology and Innovation
Puma Pioneers AI and Digital Frontiers in Ambitious Global Turnaround Strategy
Herzogenaurach, Germany – Global sports giant Puma is aggressively embracing cutting-edge technology, particularly artificial intelligence (AI), as a cornerstone of…
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