Makeup
-
Beauty and Cosmetics
Tower28’s Interactive Billboard: A Bold Experiment in Engaging Consumers Amidst a Hyper-Competitive Beauty Landscape
The beauty industry, a sector perpetually in motion, is currently experiencing an unprecedented surge in competition, compelling brands to seek…
Read More » -
Beauty and Cosmetics
Tower28 CEO Amy Liu Discusses Innovative, Interactive Billboard Campaign in Competitive Beauty Landscape
The beauty industry, a sector long characterized by rapid innovation and fervent consumer engagement, is currently experiencing an unprecedented surge…
Read More » -
Beauty and Cosmetics
Sephora Embraces Sensory Sensitivity with Global "Quiet Hours" Program, Redefining Retail Inclusivity
In a significant shift from the traditionally high-energy, sensory-rich environments of beauty retail, Sephora, the LVMH-owned powerhouse, is actively redefining…
Read More » -
Beauty and Cosmetics
Sephora’s Quiet Hours: A New Era of Inclusivity in Retail
The vibrant energy of a typical Sephora store—a symphony of bright lights, upbeat music, and the lively hum of staff…
Read More » -
Beauty and Cosmetics
Gregg Renfrew Launches Beecee, a New Beauty Venture Targeting Gen Z with a Refined "Clean" Ethos
The beauty industry, a landscape perpetually in flux, is once again witnessing the strategic re-entry of a significant disruptor. Gregg…
Read More » -
Haute Couture and Luxury News
Renowned K-Beauty Makeup Artist Jung Saem-mool Achieves Full-Circle Moment with Major Sephora U.S. and Canada Retail Partnership
The global beauty landscape is witnessing a significant milestone as Jung Saem-mool, the acclaimed K-beauty makeup artist and entrepreneur, marks…
Read More » -
Beauty and Cosmetics
Beauty Briefing: With aluminum-free deodorants now commonplace, Curie wants to be known as a performance brand
The beauty industry continues to witness dynamic shifts, with brands strategically evolving to meet the discerning tastes of today’s consumers.…
Read More » -
Beauty and Cosmetics
Off Campus Ignites Streaming Success and Launches Ella Bright into Global Brand Ambassadorship
The romantic drama series "Off Campus," which premiered on Amazon Prime Video in May, has achieved a remarkable debut, drawing…
Read More » -
Beauty and Cosmetics
Sam’s Club Bets on NYC as a Wellness Hub to Showcase Evolving Member Priorities
Sam’s Club, the wholesale retailer that strategically operates without a single physical store within the bustling confines of New York…
Read More » -
Beauty and Cosmetics
The Summer of Soccer Culminates with Record-Breaking Spectacle, Propelling Wellness Brands into the Global Spotlight
As the exhilarating final matches of the 2026 FIFA World Cup draw near, the global sporting landscape is buzzing with…
Read More »
